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Science of Sales
How do you know what makes one lead better than another? And how do you help your team prioritize and focus on the leads that drive the most value? Say hello to lead yield.
The 2017 Guide for Next-Generation Sales Leaders
At Base, we value great design. In this post we’ll go over our six design principles and give you visual examples of what it means to achieve these within the Base user interface.
At Base, we know high-growth sales teams want to provide a seamless and delightful onboarding experience for their new hires, so we recently launched a new customized onboarding process to enable this idea.
If your CRM is not a value-add to your sales reps, they will not use it. Here’s a look at some of the most common UX mistakes CRM platforms make, and how to correct them.
60-70% of content churned out by B2B marketing teams isn’t getting any play. So, what are some of the reasons why sales isn’t putting content to work, and what can you do about it?
The First Sales Science Platform
We asked some of our top sales folks here at Base to share their favorite tips and strategies for getting prospects to sign on the dotted line.