• New Email Course: The Science of Sales 101

    scios-email

    The world’s fastest-growing B2B companies are pulling away from the competition. The explosive success of sales productivity tools in recent years has enabled top sales reps to close more deals than ever before, but sales leaders are faced with a dizzying array of decisions:

    How early in the buyer’s journey should a rep reach out to a prospect?
    Should we reinvest in our most successful verticals, or build teams to go after new ones?
    How much time should reps spend closing new businesses, and how much time should they spend trying to upsell existing clients?

    (more…)


  • Base + Zendesk Integration – Faster Resolutions and Improved Customer Satisfaction

    base-zendesk-social
    Customer satisfaction is not a 9 to 5 job; it’s an ongoing commitment to faster resolutions and better conversations. Today we’re introducing the Base + Zendesk integration to bring sales and support teams closer to their customers. This integration makes it possible to view Zendesk cases directly within Base, and it’s available to all Professional and Enterprise Base customers.

    (more…)


  • New Lead Scoring Controls to Find the Best Leads for Your Business

    lead-scoring

    Today, we’re introducing a powerful new set of scoring tools to help you prioritize leads and deals in Base. The new set of scoring tools, available on the Enterprise edition, includes 15 fields for lead scoring and new logic for building advanced expressions. With these new tools and logic, it’s now possible to build complex scoring algorithms without touching a single line of code. Having scoring in place focuses your BDRs and AEs on the leads and deals that are the best fit for your business. (more…)


  • Customer Spotlight: Expensify

    Expensify LogoFounded in 2008, Expensify is a San Francisco-based financial services company that provides an online expense management service for customers worldwide. Given the market need for a better expense reporting solution, Expensify has been experiencing massive growth in product adoption, revenue and headcount. In fact, based on 2014 revenue, Expensify was recognized as the fastest growing ERP software in the world. In light of this growth, Jason Mills, Head of Sales at Expensify, was tasked with building the Expensify sales team from the ground-up—but that’s only where his work began. (more…)


  • Introducing Base’s HubSpot Integration

    hubb

    Today we’re introducing our brand new HubSpot integration for all enterprise users to tighten the bond between marketing and sales. Marketing and sales have a love-hate relationship – it’s a common assumption that holds true for many teams. However, the most successful companies will emphasize that in order to build a powerful sales machine, you need alignment between your marketing and sales teams. Base is taking steps to change this relationship into one that is mutually beneficial. Our new HubSpot integration creates a seamless flow of information between sales and marketing. The integration allows reps to see deep details on marketing activities within Base and allows managers to understand which marketing sources are producing sales success.

    If you’re not familiar with HubSpot, it’s a centralized marketing hub that helps inbound marketing teams attract prospects and convert leads. Basically, it lets your marketing team nurture leads through email engagement, blogs, etc., so that they’re in an optimal place once they meet a BDR. So what does Base’s latest integration entail and how can it benefit your business?

    (more…)


  • Introducing Apollo, the First Sales Science Platform

    Apollo Shot

    At Base’s annual Forecast sales conference last week, Base CEO and Co-founder, Uzi Shmilovici, took the stage to introduce Base’s new sales science platform, Apollo.

    (more…)


  • The #1 Mobile Sales App For Android Gets A Makeover

    mobile sales app base

    Android users rejoice, today we’re rolling out a brand new mobile sales experience built from the ground up with the latest Google material design principles.

    The all new application is replacing a fragmented mobile experience to align with the latest Android operating systems. You’ll now notice a consistent experience across all Android applications.

    (more…)


  • Introducing Sales Activity Reports

    Introducing Sales Activity Reports

    Today we’re releasing a new set of sales activity reports to help frontline managers get a clear picture of team progress. With these new activity reports, sales managers will be able to identify activity trends and evaluate performance over time. All of the activity is seamlessly tracked in the background, so there’s no interruptions into the sales rep’s day. Here’s a breakdown of everything that’s new. (more…)


  • Multiple Sales Pipelines Now Available

    Multiple Sales Pipelines

    Today we’re excited to announce the release of one of our all-time most requested features, Multiple Sales Pipelines. This release will allow Enterprise customers to create an unlimited number of sales pipelines, complete with reporting and permissions. Businesses with multiple sales processes no longer need to adopt a one size fits all mentality. New sales pipelines can be added by admins from the deal settings by clicking on add pipeline. Take a look below to see everything that’s new. (more…)


  • 5 Ways to Optimize Your Sales Process With Email [Webinar Recap]

    5 Ways To Optimize The Sales Process With Email

    Last month I hosted a webinar where I covered my top 5 ways to optimize your sales process. At the webinar, we went beyond looking at features and actually discussed how the features can fit into your business processes. Email is a critical tool for sales reps and when used correctly, it can produce some serious ROI. However, if you’re simply using email for basic back and forth communication, there’s room for improvement. Watch the webinar below to see what we covered. Happy Selling! (more…)