April 26, 2016 by
As the age-old adage “the art of sales” conveys, sales success has traditionally been considered a game of skill honed by sales veterans over years of deals won and lost. But with the continued rise of big data and real-time analytics, businesses are beginning to ask themselves: how can the art of sales be scaled, quantified and refined?
Just as marketers are no longer measured by the cleverness of an ad campaign but by its associated cost per lead and conversion rate, sales must forgo gut feelings and educated guesses in favor of processes that are repeatable, measurable and insightful. Let’s take a look at three ways that your business can start adopting a more scientific approach to sales. (more…)
March 14, 2016 by
Android users rejoice, today we’re rolling out a brand new mobile sales experience built from the ground up with the latest Google material design principles.
The all new application is replacing a fragmented mobile experience to align with the latest Android operating systems. You’ll now notice a consistent experience across all Android applications.
February 19, 2016 by
Today we’re releasing a new set of sales activity reports to help frontline managers get a clear picture of team progress. With these new activity reports, sales managers will be able to identify activity trends and evaluate performance over time. All of the activity is seamlessly tracked in the background, so there’s no interruptions into the sales rep’s day. Here’s a breakdown of everything that’s new. (more…)
February 1, 2016 by
One of the biggest challenges for online businesses today is capturing leads and managing paperwork with field teams. Whether it’s on your website or out in the field, capturing leads is a challenge that every successful business learns to master. Launchcloud is working to make this better and used our API to bring a new approach to data collection. Launchcloud is a mobile form-building tool that lets you create, customize and test web forms. They’ve just rolled out a brand new integration with Base that makes data capture easier for field reps, and we’re excited to have our customers give it a try.
January 11, 2016 by
Today we’re excited to announce the release of one of our all-time most requested features, Multiple Sales Pipelines. This release will allow Enterprise customers to create an unlimited number of sales pipelines, complete with reporting and permissions. Businesses with multiple sales processes no longer need to adopt a one size fits all mentality. New sales pipelines can be added by admins from the deal settings by clicking on add pipeline. Take a look below to see everything that’s new. (more…)
January 8, 2016 by
Last month I hosted a webinar where I covered my top 5 ways to optimize your sales process. At the webinar, we went beyond looking at features and actually discussed how the features can fit into your business processes. Email is a critical tool for sales reps and when used correctly, it can produce some serious ROI. However, if you’re simply using email for basic back and forth communication, there’s room for improvement. Watch the webinar below to see what we covered. Happy Selling! (more…)
January 4, 2016 by
While it might feel like the stars need to perfectly align for an AE or SDR to consistently hit their goal, there are strategies and habits that can set them up for success. TOPO estimates 83.4% of SDRs fail to consistently hit quota each month meaning roughly 8/10 sales reps fail to meet the expectations set for them. We need to change that, and I’m not talking about reducing the quota! Take a page out of the top performing sales reps’ book and make these habits part of your daily routine. Quota attainment will become a regular occurrence in no time. (more…)
December 17, 2015 by
Big things come in small packages and our new Smart Links are no exception. Smart Links allow you to create unique dynamic links to outside applications with information from Leads, Contacts or Deals. The links can be populated with unique data allowing you do a quick google search, create an invoice, or even compose a tweet; all with a single click. This functionality is available on all plans and there’s no limit to how many links can be created.
Ask anyone who’s had a hand in building a sales team from the ground up and they will be the first to tell you that it’s no small feat. Now, lets talk about building a metric driven sales team that operates like a well oiled machine. Some will say it’s impossible!
Today we’re releasing a brand new ebook, How To Build A Metric Driven Sales Team, to make that challenge a little easier. This eBook picks up where our extremely popular Sales Metric Cheat Sheet left off and serves as an actionable resource for adding metrics into your sales process.
Do you know what to do when your BDRs can’t keep up with the incoming leads? Do you know how to calculate the lead and deal capacity for your Account Executives? Download our latest ebook to get these answers and more.
Get this eBook here. Once you have a chance to read it, let me know what you think in the comments below! (more…)
December 7, 2015 by
The holidays can be a roller coaster for sales reps. One week it’s impossible to get anyone on the phone and the next week the phone doesn’t stop ringing. When things slow down at the office, it’s the perfect time to perform a quick 4 step sales checkup. This quick checkup will help you kick off the new year on the right track. I’ve outlined some key indicators that you’ll want to keep track of. Improvements in these areas will have a direct impact on the bottom line. (more…)