Customer Spotlight: Museum Hack

Customer Spotlight

Customer Spotlight: Museum Hack

Check out how Museum Hack doubled its year-over-year revenue with the help of Base's pipeline management tools and real-time visual sales reports.

Rachel Serpa

Rachel Serpa

August 11, 2017

Are You There Sales? It’s Me, Data

Science of Sales

Are You There Sales? It’s Me, Data

Rather than selling on a wing and a prayer, here are just a few ways sales data can transform your sales from an artistic endeavor to a scalable and repeatable strategy.

Rachel Serpa

Rachel Serpa

July 13, 2017

Why Activity Metrics Are Killing Your Sales

Sales Performance

Why Activity Metrics Are Killing Your Sales

Just like data can drastically improve your sales, focusing on the wrong data points and metrics can absolutely kill your business. One type of metric that is commonly misused to the detriment of sales teams is activity metrics.

Rachel Serpa

Rachel Serpa

June 29, 2017

5 Bad Habits Stunting Your Sales Growth

Sales Performance

5 Bad Habits Stunting Your Sales Growth

We’re calling out five bad habits that you may or may not realize are stunting your sales growth, and how you can replace them with practices proven to improve your performance.

Rachel Serpa

Rachel Serpa

February 21, 2017

3 Critical Sales Metrics You May Have Overlooked

Sales Management

3 Critical Sales Metrics You May Have Overlooked

Discovering the right metrics for your team takes time and patience, and even the best data-driven sales leaders sometimes find that they’ve missed a key calculation along the way.

Rachel Serpa

Rachel Serpa

January 25, 2017

Customer Spotlight: Groupon

Customer Spotlight

Customer Spotlight: Groupon

In search of a sales platform to help reps manage their days and sales leaders provide better coaching, Groupon made the decision to partner with Base, resulting in full user adoption and unprecedented pipeline visibility.

Rachel Serpa

Rachel Serpa

December 1, 2016

Customer Spotlight: Blue Raven Solar

Customer Spotlight

Customer Spotlight: Blue Raven Solar

By consistently capturing sales data and unifying the sales process across teams and markets, Blue Raven executives hoped to gain a deeper, actionable understanding of how to improve performance.

Rachel Serpa

Rachel Serpa

October 13, 2016

The New ABCs of Sales: Why Coffee Isn’t Just for Closers

Science of Sales

The New ABCs of Sales: Why Coffee Isn’t Just for Closers

Who can forget the iconic scene in Glengarry Glen Ross where sales consultant from hell Blake (Alec Baldwin) schools the underperforming reps of Chicago real estate company Premier Properties about the ABCs of sales?

Rachel Serpa

Rachel Serpa

August 30, 2016

Exposing the Dirty Secret behind CRMs

Sales Software

Exposing the Dirty Secret behind CRMs

Despite the massive financial investments that companies are making in sales tools and CRMs, businesses are still struggling to get reps and managers alike to adopt them.

Rachel Serpa

Rachel Serpa

June 28, 2016

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