How To Turn Your Sales Data Into Actionable Insights

Science of Sales

How To Turn Your Sales Data Into Actionable Insights

Data that we get from our CRM or marketing automation software, while very useful, can be overwhelming. And yet, the best way to identify where the real problems lie is to analyze hard data.

Lauren Licata

Lauren Licata

January 6, 2014

6 Revealing Questions Every Sales Manager Needs To Ask

Sales Management

6 Revealing Questions Every Sales Manager Needs To Ask

Professional sales managers know that in order to get good answers, they must ask the right  questions. CRM software earns major bonus points for keeping track of sales activity that is otherwise impossible to follow.

Lauren Licata

Lauren Licata

December 16, 2013

The 30 Best Lead Generation Tips, Tricks & Ideas

Sales Performance

The 30 Best Lead Generation Tips, Tricks & Ideas

Even though lead generation is the essential first step for closing more deals, only 1 in 10 marketers say their lead generation efforts are highly efficient and effective.

Lauren Licata

Lauren Licata

September 10, 2013

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