Exposing the Dirty Secret behind CRMs

Sales Software

Exposing the Dirty Secret behind CRMs

Despite the massive financial investments that companies are making in sales tools and CRMs, businesses are still struggling to get reps and managers alike to adopt them.

Rachel Serpa

Rachel Serpa

June 28, 2016

Forecast 2016 Highlights: Part 2

Base News

Forecast 2016 Highlights: Part 2

Last week we took a look back at some of our favorite moments from the first three sessions of our annual Forecast sales event. Now, it’s time for part 2 of our Forecast 2016 recap!

Rachel Serpa

Rachel Serpa

June 17, 2016

Why Willy Loman's Life Could Have Been Spared

Science of Sales

Why Willy Loman's Life Could Have Been Spared

While Death of a Salesman is often interpreted as an exposé around the pressures and difficulties of the American Dream, it can also tell us a lot about sales itself.

Rachel Serpa

Rachel Serpa

June 3, 2016

Tips to Develop a Data-Driven Sales Culture

Sales Management

Tips to Develop a Data-Driven Sales Culture

While there are many elements to successfully becoming a data-driven sales organization, one of the most important is making sure that your reps understand, experience and uphold the value of sales data.

Rachel Serpa

Rachel Serpa

May 27, 2016

5 Questions to Ask When Evaluating Sales Software

Sales Software

5 Questions to Ask When Evaluating Sales Software

What’s the best, most effective way to evaluate today’s array of sales CRM options? Here are 5 critical questions to ask that will help you avoid unpleasant surprises and narrow down the playing field.

Rachel Serpa

Rachel Serpa

May 5, 2016

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