Sales Software

The 6 Principles behind Design at Base

At Base, we value great design. In this post we’ll go over our six design principles and give you visual examples of what it means to achieve these within the Base user interface.

Sales Software

Part 2: Why CRMs Should Be Designed for the End User

There is a myriad of reasons to use a CRM that sales reps actually like. If you’re looking to invest in a new CRM, here are a few reasons why you need to find one that works best for your team.