Science of Sales

Science of Sales

Learn how to scientifically measure and maximize your sales performance using a series of new, data-driven metrics, formulas and technologies.

Are You There Sales? It’s Me, Data

Science of Sales

Are You There Sales? It’s Me, Data

Rather than selling on a wing and a prayer, here are just a few ways sales data can transform your sales from an artistic endeavor to a scalable and repeatable strategy.

Rachel Serpa

Rachel Serpa

July 13, 2017

Getting Started with AI - A Sales Glossary

Science of Sales

Getting Started with AI - A Sales Glossary

The evolution of AI in sales has resulted in a slew of new and sometimes confusing vocabulary words, so we've compiled this glossary to break down all of the AI-related terms you need to know.

Rachel Serpa

Rachel Serpa

July 6, 2017

Why Activity Metrics Are Killing Your Sales

Sales Performance

Why Activity Metrics Are Killing Your Sales

Just like data can drastically improve your sales, focusing on the wrong data points and metrics can absolutely kill your business. One type of metric that is commonly misused to the detriment of sales teams is activity metrics.

Rachel Serpa

Rachel Serpa

June 29, 2017

Talking Sales Science with David Hoffeld

Science of Sales

Talking Sales Science with David Hoffeld

We recently chatted with David Hoffeld, founder of sales training firm Hoffeld Group and author of The Science of Selling, about how data and psychology can work together to transform sales.

Rachel Serpa

Rachel Serpa

May 3, 2017

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