Nancy Bleeke

Nancy Bleeke is the founder of Sales Pro Insider, Inc. a firm that delivers training that will increase your sales, customer service levels, and engagement for your most important and expensive asset, your people. Her award-winning sales book, Conversations That Sell is quickly becoming a must-read for sales teams around the globe. Nancy would love for you to connect with her on Twitter, LinkedIn, or Google+.

Articles by Nancy

If People Buy On Emotion, Why Do We Sell On Logic?

Sales Performance

If People Buy On Emotion, Why Do We Sell On Logic?

Though some prospects do revert to checking their facts and information carefully weighing out pros and cons, the vast majority of purchase decisions are made first with emotion and perception and then supported with logic.

Nancy Bleeke

October 21, 2013

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