Marshall Lager is the founder of Third Idea Consulting, a firm founded to provide advice on the confluence of customer relationship management (CRM), social media, and brand awareness. He is waiting to hear what you have to say. Connect with him on Twitter or Google+.
Mobile technology has been with us for a long time now, and the mobile phone in particular changed the way we live and work. In the CRM industry, we spend a lot of time focused on how mobility has changed the way sales people work.